Luxury has changed. Price still matters, but it no longer defines the experience. In 2026–2027, couples judge luxury by how intentional, personal, and seamless you make it feel.Modern luxury isn’t “more.” It’s “mine.”Couples want weddings that reflect their identity, not a template. They expect you to translate their culture, values, and story into real-world details.Modern luxury now looks like this:Tailored: bespoke menus, gowns, décor, and timelines built around the coupleEffortless: high sta