When event visionary Gideon Hermosa celebrated 15 years of transforming weddings into theatrical experiences, he did it in true Gideonized style: a week-long anniversary gala that combined haute couture, immersive installations, and industry-defining education. The highlight? A masterclass keynote from Wedded Wonderland’s founder, Wendy El-Khoury, whose session “From Seen to Booked” reframed how luxury vendors strategically convert visibility into bookings.